About BidCaller




BidCaller (www.BidCaller.com) is an online bidding platform for auction events with a simple, easy-to-use interface. Auctioneers can stream auction audio and video to reach interested bidders anywhere in the world. The secure platform also allows customers to place bids as if they were at the actual auction.


BidCaller auction listings from sellers are advertised on all of our websites (including Truck Paper, TractorHouse, and Machinery Trader) to effectively increase your exposure. Listings are searchable across each of these platforms, so bidders can find your equipment quickly and easily.


Bidding occurs through the auctioneer’s website, which is hosted, designed, and managed by Sandhills. The easy-to-use platform is Web-based and does not require additional software. A Sandhills sales rep can work with you to set up your BidCaller website and show you the ins and outs of the system. Best of all, the site puts dealers in control, with the ability to post listings at any time for instant exposure across each of our sites.